district: Leidseplein, city centre
Located on the central square of the vibrant Leidseplein district, a renowned cultural hub in the heart of Amsterdam boasting iconic venues and world-famous entertainment, the 173-room Hard Rock Hotel Amsterdam American resides in one of the city’s most famous Art Nouveau buildings, a UNESCO Heritage site formerly known as the American Hotel.
Built in 1903, the historic building has been transformed, sporting renovated interiors by Feran Thomassen, whilst also maintaining its historic decorative features, such as Art Nouveau stained-glass windows and chiaroscuro paintings. The hotel walls are also adorned with signature Hard Rock memorabilia, including prized possessions from artists such as Elton John, Slash and John Lennon.
A National Heritage site, the historically famous Café Americain takes residence within the hotel, combining classic décor and contemporary cuisine, offering a modern twist to popular classic dishes using Dutch ingredients and locally sourced produce. Adjacent to the Café is Bar Americain, an iconic destination amongst locals and visitors, welcoming an array of famous artists over the decades, reflected in the celebrity photographs adorning the walls. Visitors can enjoy Dutch bitterballen or craft cocktails on its terrace, or enjoy a drink at the hotel’s lobby bar, GMT +1. GMT +1 doubles as an event space, alongside Mata Hideaway, a secluded meeting room inspired by the Marrakesh Express.
The hotel boasts Hard Rock’s brand-signature amenities, including The Sound of Your Stay®, where guests can reserve their choice of Fender guitar, complete with amp and headphones, or Crosley vinyl record player for an impromptu in-room jam session. Also on offer is Rock Om®, fusing the art of yoga with the beat of music, to deliver three melodic in-room yoga sessions. Hard Rock Hotel Amsterdam American will also feature Hard Rock’s Rock Royalty® service, offering use of a private Rock Royalty lounge and exclusive amenities such as complimentary minibar service in the rooms. The hotel is also home to a Body Rock® fitness centre and on-site Rock Shop®.
Surrounding Hard Rock Hotel Amsterdam American is the heart of Amsterdam, a vibrant city centre abundant with local restaurants, bars, cafes and theatres. Within walking distance are some of Amsterdam’s most culturally significant landmarks, including the Rijksmuseum and Van Gogh museum, Vondelpark and the Heineken Museum.
✅ free Wi-Fi • size matters: 173 rooms & suites (18-115m2) (194-1,238 sq ft) • hotel opened: 2020 (originally 1903) • parking possible nearby (charged) • pets allowed on request • 24-hour front desk