Design agency HBA Los Angeles has redesigned the identity and interior of luxury boutique hotel Amarano situated in Burbank, California. The whole concept is personified through a fictional muse and gracious host named ‘Amara’, layered with local Burbank history and old Hollywood mystique.
Stepping into Hotel Amarano is like stepping into Amara’s home; familiar and full of surprises at the same time. The designers drew inspiration from the stories of hotel Amarano’s past as a regular hangout for locals and private retreat for those wanting to step out of the spotlight and into the sunlight; David Burbank, the city’s namesake; and Hollywood’s infamous Garden of Allah.
In writing the design narrative and creating the hotel’s identity, HBA envisioned Amara’s home as one that honors her spirit of hospitality and celebrates the art, crafts and stories of Southern California. A home where guests can find their own comfortable corner to relax, recharge and have fun, while discovering treasures collected from Amara’s travels, mementos from her moments of stardom, and keepsakes from her A-list entertainment industry friends.
The hotel entry is residential in style, with black-and-white marble flooring and dark barrel-vaulted ceilings. A large-scale sculptural white horse installation projects from a wall in the lobby as a playful nod to the area’s film studio ranches, and a preview of the unexpected surprises found within the hotel.
Behind the reception desk, floor-to-ceiling cabinets filled with California pottery and ceramics provide a stately yet convivial backdrop. Scripts, photos, books, oddities, and collectibles speckle the lift lobbies and fill the bookshelves in the lobby lounge where golden velvet banquettes wrap the room and seating groups are comfortably arranged. Framed antique sheep shears, wall-hung artwork and sheep stools recall Burbank’s sheep ranch.
Guestrooms are enveloped in a classic colour palette of navy, taupe, and white accented with brass and gold finishes. Refurbished trunks in a rich cognac serve as dressers while antique gold-trimmed mirrors and sculptural lighting add a dash of old hollywood glamour. Above the golden velvet upholstered headboards hang an eclectic assemblage of frames with vintage photographs, sketches, paintings and postcards offering a glimpse into the Hollywood of yesteryear.
✅ free Wi-Fi • size matters: 132 rooms & suites (28-57m2) (301-614 sq ft) • hotel opened: 2002, renovated 2020 • interior design: Studio HBA (Los Angeles) • bathroom amenities: Molton Brown ✅ free on-site parking • pets allowed • 24-hour front desk