The Vibe: The 25hours brand is smart and culturally resonant, and focuses on individuality, authenticity and personality.

The Area: Indre By means Inner City in Danish, so Denmark’s capital bustling, compact city centre.

The DNA: Previously home to a porcelain factory, printing house and later used a university building, the 25hours Hotel Indre By comprises three existing buildings plus a newly added structure. The “Assembly Hall” is a central meeting point for a quick coffee in the morning. NENI Restaurant serves Oriental-eclectic cuisine, with colourful plates intended for sharing. Boilerman Bar, situated in the basement, is a cosy place to while away the evenings with music and top-class drinks. Some rooms feature a small terrace and access to the secret garden, rare in a city such as Copenhagen.

Suite-Me-Up: The 20 “Gigantic” rooms are the biggest rooms and include free use of the hotel’s Schindelhauer bikes.

Seen: Top Hotel Design, WeHeart

✅ free Wi-Fi • size matters: 243 rooms (24-56m2) (258-603 sq ft) • hotel opened: March 2022 • architecture: BBP Arkitekter • interior design: Martin Brudnizki ❌ no on-site parking • pets allowed • 24-hour front desk • wheelchair accessible