The Vibe: Hard Rock Art Nouveau.

The Area: Hard Rock Hotel Amsterdam American is located on super central Leidseplein, one of the main squares of the city, abundant with restaurants, bars, cafes and theatres. Within walking distance are some of Amsterdam’s most culturally significant landmarks, including the Rijksmuseum and Van Gogh museum, Vondelpark and the Heineken Museum.

The DNA: Built in 1903, the historic American Hotel (known locally as the Americain) is one of the city’s most famous Art Nouveau buildings. Although the Hard Rock name may evoke other images, the renovated legendary hotel maintains its historic decorative features, such as Art Nouveau stained-glass windows and chiaroscuro paintings. Signature Hard Rock memorabilia are limited to prized possessions from artists such as Elton John, Slash and John Lennon. A National Heritage site, the famous Café Americain takes residence within the hotel, combining classic décor and contemporary cuisine, offering a modern twist to popular classic dishes using Dutch ingredients and locally sourced produce. Adjacent to the Café is Bar Americain, an iconic destination amongst locals and visitors, welcoming an array of famous artists over the decades, reflected in the celebrity photographs adorning the walls. Visitors can enjoy Dutch bitterballen or craft cocktails on its terrace, or enjoy a drink at the hotel’s lobby bar. GMT +1 doubles as an event space, alongside Mata Hideaway, a secluded meeting room inspired by the Marrakesh Express.

Suite-Me-Up: The hotel boasts Hard Rock’s brand-signature amenities, including The Sound of Your Stay®, where guests can reserve their choice of Fender guitar, complete with amp and headphones, or Crosley vinyl record player for an impromptu in-room jam session. Also on offer is Rock Om®, fusing the art of yoga with the beat of music, to deliver three melodic in-room yoga sessions. Hard Rock’s Rock Royalty Service includes use of a private Rock Royalty lounge and exclusive amenities such as complimentary minibar service.

✅ free Wi-Fi • size matters: 173 rooms & suites (18-115m2) (194-1,238 sq ft) • hotel opened: 2020 • interiors: Feran & Hugo • bathroom amenities: custom • parking possible nearby (charged) • pets allowed on request • 24-hour front desk • wheelchair accessible