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The Dive Motel & Swim Club

The DNA

The Dive Motel & Swim Club: Nashville’s Retro Fever Dream
1970s motel fantasy, disco-ball maximalism, East Nashville heat


A Motel with Main Character Energy

If Wes Anderson and Studio 54 had a roadside baby — this would be the result. The Dive Motel & Swim Club is East Nashville’s most unhinged (and most brilliant) experiment in motel revivalism — a vintage motor lodge totally reimagined by Lyon Porter and Jersey Banks (of Urban Cowboy fame) into a 23-room psychedelic playground. It’s kitsch, camp, glam, irreverent, and fully committed. The Dive is not just photogenic — it’s cinematic.


Rooms with Attitude + Built-In Vibes

Every room is unique — Kings, Double Queens, Pool Suites, Penthouse. The wallpapers are loud. The tiles are vintage. The furniture is custom or salvaged. Nothing here is neutral.

And the signature touch: the Party Switch.

Flip it — the disco ball flips on — and Dive Radio starts playing one of four channels:
Sex, Drugs, Rock & Roll, or Sleep.

This is not mood lighting. This is mood engineering.


The Swim Club = Social Gravity

Your room key gets you into the Swim Club — and this is where the story tips from quirky hotel to cultural clubhouse. A 60-foot outdoor pool, a hot tub, cabanas, striped loungers — a 1970s magazine spread come to life. The cocktail bar and lounge have Twin Peaks energy — velvet, neon, shadows, funk. Locals come even when they’re not staying. Travelers end up talking to strangers. Friend groups expand. This is where everyone becomes pool people.


Curated Weirdness, High Quality

Minibars curated by Rainbow Caviar. Vintage pieces with soul. Every corner is a set piece — but the hospitality is the real thing. The Dive doesn’t care how you show up — sequins, sweats, bikini, cowboy boots — everyone fits.


DNA Hotels Verdict

The Dive Motel & Swim Club is not a hotel — it’s a party you get to sleep inside. A motel designed to make you feel something — joy, absurdity, freedom, nostalgia, possibility. A place where disco balls still matter, summer never ends, and every night feels like a little story you might not fully remember — but will absolutely never forget.

Details:

Don’t take our word for it:

Condé Nast Traveler
Forbes
Hotel Kitsch
WeHeart
WWD

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