Domaine La Ferme HI Bride – Provençal Creativity Meets Eco-Design
An Avant-Garde Retreat in the French Countryside
A Rural Escape, Redefined
Hidden in the tranquil Provençal countryside, far from the crowds of the Lubéron, La Ferme HI Bride offers an innovative eco-friendly hybrid of guesthouse and hotel. Set within a beautifully restored ancient farm surrounded by olive groves, vineyards, and a sprawling nine-acre forest, it is less a conventional stay and more an immersive escape into the creative world of celebrated French interior and industrial designer Matali Crasset.
Design with a Whimsical Touch
Crasset’s signature creativity shines throughout: vibrant, minimalist guest rooms, playful small houses, hand-drawn wall murals, and custom-designed furniture add a sense of wonder to every space. Bold pops of color balance with natural textures, while the thoughtful details ensure both visual intrigue and supreme comfort. The property radiates a laid-back, unpretentious vibe, setting it apart from the typical Provençal luxury scene.
Sustainability at Its Core
La Ferme HI Bride is as eco-conscious as it is visually striking. The restoration emphasized natural and recycled materials, from reclaimed wood and local stone to hand-crafted furnishings sourced from regional artisans. Renewable energy systems power much of the property, while water recycling and natural ventilation reduce its environmental footprint. The onsite organic garden and vineyard supply fresh produce and wine, while seasonal menus focus on hyperlocal, farm-to-table dining. Even the swimming pool—formerly a reservoir—has been repurposed to minimize new construction impact.
Experiences Rooted in Place
Guests are encouraged to connect with the land through masterclass cooking sessions, vineyard tours, and intimate live musical performances under Provençal skies. Hiking and cycling routes radiate from the property, while the surrounding nine-acre forest offers moments of quiet reflection and immersion in nature.
DNA Hotels Verdict
La Ferme HI Bride is an avant-garde Provençal retreat that marries creativity, sustainability, and authenticity. For travelers seeking an unspoiled, bling-free slice of the French countryside—one where forward-thinking design meets deep ecological respect—this is a rare and soulful find.
Your hosts: Patrick & Philippe
