ABOUT YOU
Tired of endless surfing, scrolling and filtering finding the right place to stay? Here at DNA Hotels find our curated collection of the authentic and inspirational, our own finds plus your favourite bookmarked selection from travel and design publications. Search for experiences rather than just location, price and a place to lay your head. A hotel as a home away from home? We don't think so.
Newsletter Join The List, sign up to receive exclusive discounts and special offers Sign up

Playa Vik

The DNA

Playa Vik José Ignacio – Futuristic Seaside Utopia


Space-Age Seafront

From the front, Playa Vik looks like it just landed from another planet—in the best possible way. A gravity-defying titanium-and-glass structure juts out from the dunes like a sleek spaceship above the Atlantic. Designed by Uruguayan architect Carlos Ott (of Paris Opera Bastille fame), this six-suite “sculptural building” redefines what beach luxury can look like.


The “Sculpture” House

The main pavilion—nicknamed the “Sculpture”—houses sweeping indoor/outdoor living spaces framed by monumental art, including an Anselm Kiefer piece dominating the dining area. The infinity pool literally stretches into the horizon, cantilevered out over the sand, tiled with South American constellations. There are also six chic casitas dotted through the grounds, for extra privacy and discreet barefoot glamour.


Barefoot High Design

Inside, it’s all polished concrete floors, design-forward furniture, curated bookshelves, and floor-to-ceiling glass showcasing nothing but sea and sky. Add local hardwoods, custom murals, and open-air terraces, and the sensory experience is pure José Ignacio magic.


DNA Hotels Verdict

Where Estancia Vik celebrates the land, Playa Vik gazes outward—towards horizon, stars, and future. This is design-led escapism for aesthetes, minimalists, and style savants with sand between their toes.

Details: