Volkshotel, Amsterdam
Creative Energy in a Former Newsroom
Why DNA Hotels Loves It
● A former newspaper headquarters transformed into one of Amsterdam’s most vibrant creative hubs.
● Industrial interiors where local art, design, music, and community come together naturally.
● A rooftop that seamlessly shifts from relaxed café to one of the city’s liveliest nightlife destinations.
From Headlines to New Ideas
Long before it welcomed travelers, Volkshotel was home to de Volkskrant, one of the Netherlands’ most influential newspapers. Today, the presses have disappeared, but the building’s independent spirit remains unmistakably alive. Journalists have been replaced by artists, designers, entrepreneurs, musicians and curious travelers, all sharing the same spaces where ideas continue to circulate. Rather than simply preserving the building’s history, Volkshotel builds upon it, transforming a former newsroom into one of Amsterdam’s most creative meeting places. It’s a hotel with something to say.
Industrial Design with Character
The building embraces its industrial heritage rather than hiding it. Exposed concrete, steel structures, original architectural details and mid-century furnishings create a raw yet welcoming atmosphere, softened by colourful artwork, vintage objects and playful interventions by local designers. Public spaces flow effortlessly between café, workspace and living room, creating an environment that feels authentic rather than curated. Nothing feels overly polished—and that’s precisely its charm.
Rooms That Refuse to Be Ordinary
The 172 guestrooms range from compact, functional cabins to individually designed Special Rooms created by Dutch artists and creatives. No two are alike. Some are minimalist retreats, while others become immersive installations filled with custom furniture, murals, unexpected objects and playful storytelling. Throughout the hotel, recycled materials, handcrafted details and local artwork reinforce Volkshotel’s commitment to creativity and sustainability. This is design with personality.
A Rooftop That Never Sleeps
High above Amsterdam East sits Canvas, one of the city’s best-loved rooftop destinations. During the day it offers panoramic views, relaxed lunches and excellent coffee. As evening arrives, the atmosphere shifts effortlessly into cocktails, DJs and dancing, becoming a favourite gathering place for both locals and visitors. Downstairs, Werkplaats serves as café, co-working space and informal meeting point, while creative studios, event spaces and music rooms keep the building buzzing throughout the day. Hidden below it all, the Basement spa provides an unexpected contrast with outdoor hot tubs, saunas and quiet spaces to unwind.
A Hotel Built Around Community
Volkshotel lives up to its name. Art exhibitions, live performances, film screenings, talks and creative collaborations ensure the building remains deeply connected to Amsterdam’s cultural scene. Guests don’t simply observe the city—they become part of it, sharing spaces with the people who shape its creative future. Few hotels feel so genuinely woven into everyday local life.
Why It Works
Volkshotel perfectly captures the independent spirit that defines modern Amsterdam. By transforming a former newspaper headquarters into a place where hospitality, creativity and community naturally intersect, it has become far more than a design hotel. It’s a cultural landmark where ideas, people and experiences meet under one roof—and one of the most authentic places to experience the city’s endlessly inventive character.
